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About Juliana

Juliana Lucci Ashley, JD PCC


Juliana Lucci Ashley, JD, PCC, is an Executive Coach and Attorney. She specializes in leadership development, presentation skills and career transition.

Juliana brings over 20 years of experience in law, the corporate world and television reporting to her coaching. She has worked with executives to develop presence, communicate effectively and build relationships that are critical to success. Juliana also has experience assisting emerging leaders to successfully navigate career transition and to develop communication skills and strategies that will help them take their career to the next level. She enjoys working with professionals and leaders at all management levels and has worked with clients in the areas of Healthcare, Oil and Gas, Engineering and Construction, Financial Services and Law.

Juliana’s diverse background enables her to serve her clients in creating strategies for career development by thinking outside the box and gaining a new perspective on their situation. She has over 10 years of experience as an attorney working in both civil litigation and as a prosecutor. She worked as a television reporter for the Houston Astros and as a corporate sales specialist. She also has a background in comedy improvisation and uses her skills and knowledge in improvisation to help her clients develop strong presence and presentations and to understand the importance of connecting with their audience, whether from the podium in a large venue or from the front of the room in a board presentation.

Juliana has a Bachelor’s degree in International Relations from Trinity University and earned her J.D. from St. Mary’s Law School. She is a Professional Certified Coach through the International Coach Federation (ICF) and serves on the ICF Houston Board of Directors.